Excerpted from ProBlogger’s two part series on collaborative blogging and a kind of blogger buddy system.
1. You can feedback on posts, prior to pressing publish. Writing without a sounding board can be difficult. Writing without a sounding board when we’re about to publish our thought for world consumption can be terrifying. Having someone with whom to send our words for perusal can make all the difference in how we feel about our work. Sometimes, feedback is as simple as a good job! or a quickly corrected comma. Other times a slow down! or a what exactly are you trying to say? might be more in order. Good or bad, a buddy can help lead us in the right direction
2. You can have someone to vent to, who understands your situation. Blogging is difficult. No one understands this essential truth better than another blogger. Most of us suffer common setbacks. Simply knowing that someone else is feeling, or has felt, something similar, can be all we need to know our feelings are only fleeting.
3. You can work on projects together. Collaboration is one of the great joys of blogging. Cooperation comes in many forms, and often by surprise, but pooling minds on a joint project offers pleasure like little else. Swapping ideas through email or instant message is immediate and often amusing. Inspiration will surely abound, and take you to wonderful places you were never even planning to go.
4. You can share link love. It’s well established that links are the currency of the net. They strengthen our rating with analytic aggregators such as Technorati and Alexa, while erecting new roads for readers to reach our words. Having a buddy that we can count on to help generate links is like having a friend post flyers to our show on telephone poles across the city.
5. You can share each others posts through social media and with other bloggers. Social media plays an enormous role in helping drive blogs toward success, and can sometimes be the difference between breaking out and blowing up. When it comes to outlets such as Twitter and StumbleUpon, every blogger brings a different audience. Even with audience overlap, a post spread by your blogging buddy will extend to a different audience than your own.
6. You can share communities. Each post develops our community further. Every blog has its own set of readers and subscribers who drop in to say hello. Commitment is a natural byproduct of community. A buddy blogger can ask his audience to give your work a chance. A portion of the audience will be happy to comply, and that chance could make all the difference.
7. You can help each other stay motivated as you share encouragement. The peaks and valleys of daily blogging lend themselves well to the buddy system. Just as one buddy sees a lull in subscribers, the other may be experiencing a peak. That peak could be a prompt for encouragement. Your buddy is part of your team. Success for one means success for all. All it takes is the proper mindset; choose to celebrate successes, and supersede all difficulty.
8. You can guest post for each other. Guest posts are an excellent way to build your name brand, while continuing to refine your craft. Landing a guest post, especially in the beginning, can be difficult. With a blogging buddy, it’s as simple as trading baseball cards.
9. You can share each others talents. People are different, and bring separate skill sets to the table. Some people tend to be more creative, while others might display a stronger technical side. Fate seems to have an odd way of laying opposites together, and often you will find that the talents of your blogging buddy, or buddies, will nicely compliment your own.
10. You’ll have twice the blogging power at your disposal. Getting started blogging is hard, gaining momentum even more so. Having twice the reach, or at least twice the intent, can be the difference between barely eking by, and soaring through the stratosphere.”
Does anyone want to share they’re buddy blogging experiences? I’m working on an announcement. It’ll go something like this: Wanted! Buddy blogger to swap secrets, possibly make his/her RSS feed public, and share clippings. Must be highly geeked out by Twitter networking.